anime
Otaku Culture’s Hidden Cost Bites Streetwear Profits
Otaku culture’s hidden cost is actually fueling record streetwear profits, as the BAPE × Mr. Fuse drop generated a $1.2 billion anime-driven traffic surge and pushed resale margins to 75% within 24 hours. The buzz surrounding the limited-edition pieces turned a niche fandom into a high-stakes marketplace, reshaping how